Got a question about buying Diamonds?

Got a question about buying Diamonds?

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The Guru Will Find Your Perfect Diamond

Size, setting, sparkle, shape – whatever your priority, I’m here to advise you on finding the right diamond for both your budget and your bride. Let me know what matters most to you.

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Explore Our Featured Diamond and Jewelry Retailer Reviews

You can read my unbiased shopping experiences with the very best diamond retailers below.

Blue Nile

Blue Nile is one of the best known online jewelry retailers. With net sales reported in 2015 of US$ 473 million it’s fair to say they are a popular, but are they the right choice for you?


Whiteflash has the best selection of high quality designer rings. They specialise in round Hearts and Arrows plus Princess cut diamond rings and provide excellent customer service.

James Allen

James Allen has become one of the most popular choices for many people looking for a unique diamond engagement, especially for fancy shape diamonds.

Brilliant Earth

Brilliant Earth is the global leader in ethically sourced fine jewelry. Discover popular engagement ring & wedding ring designs from classic to vintage inspired.

Welcome to Your Diamond Guru

Welcome! I’m Richard Jenkins, your Diamond Guru. My journey began while seeking the perfect diamond engagement ring for my fiancée. Lost in a sea of choices, I dove into learning about the 4C’s of diamonds. It wasn’t just about finding a ring anymore; it was about unveiling the allure that diamonds hold.

The pursuit turned me into the go-to diamond advisor among my circles. I devoured books, analyzed market offerings, and unraveled the nuances of settings and certifications. My goal shifted from just a personal quest to a broader vision: assisting others in navigating the sparkling maze of diamond purchasing.

Your Diamond Guru is born out of that vision. Here, you’ll find unbiased reviews and resources that simplify your diamond buying journey. While many get swayed by the size, diamonds have a more complex narrative of color, cut, clarity, and carat to tell.

I’ve curated all the essentials you need for an informed decision right here. Yet, should you have any inquiries, feel free to reach out. I’m here to help you discover a diamond that matches your budget and exceeds your expectations.

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    • James
      A big thank you to Richard, he was very patient answering all my questions and running through the 4Cs. He put me in touch with two companies and helped me choose the best diamond for my budget - he also helped with the Setting. My fiance absolutely loves the ring and of course said Yes. Thanks again Rich!!
    • William
      Richard was more than helpful running over the 4Cs in great detail and helping me select the perfect diamond and setting. I highly recommend him.
    • I just wanted to say than you Richard for helping me find the perfect engagement ring for my fiance. I was a bit overwhelmed when I first started looking. With your help and guidance I ended up finding a lovely diamond ring.
    • Thanks for responding to all of my questions and for pointing me in the right direction. You were a great help!